St. Louis Based Ochiwear Announces the Winners of Their Model Search

St. Louis – May 10, 2012 – St. Louis based Ochiwear, a national online retailer of stylish and affordable eyeglasses, announced today the winners of their model search for their nation marketing campaign.

In late April, amateur and professional models came out to Ochiwear’s St. Louis showroom and eyecare boutique, Contemporary Vision Center, to be photographed and enter the contest. Three esteemed judges – Suzy Bacino, style editor for Town and Style, Professor Florence Dewan, Chairperson of the Fashion Design Program at Lindenwood University, and Lauran Kathleen Plank, Fashion Designer and recent top 5 placing contestant on the popular TV show Project Runway – picked the finalist. The finalists were posted on Ochiwear’s facebook page and their fans voted for their favorite two men and two women to be models in Ochiwear’s national campaign.

With over 4,400 votes in total, Ochiwear’s facebook fans chose the top 4 models. The grand prize winner, receiving over 1,300 votes and winning the prize of $1,000, was Jade Owens, a professional model from Centro Models in St. Louis. The top two men and women were: Jade Owens, John Norvell, Amy Lauber and Nic Balducci. They will be featured in Ochiwear's national marketing materials, modeling their designer eyewear.

About Ochiwear
You expect value online, but at ochiwear.com you get value along with their unique twist of style and professional quality -- something that consumers won’t find at most of the online prescription eyewear sites.

With complete pairs starting at $99, consumers find a great stylish pair of glasses without breaking the bank and from an online source they can trust. Plus, with designer eye glasses brands like Kate Spade, Banana Republic, Tommy Hilfiger, Hugo Boss, Juicy Couture and more, trend setters and fashionistas alike will have a great time browsing for a new pair … or two.

Ochiwear was founded by two ambitions and focused individuals, Dr. Traci Hahn, owner and optometrist at Contemporary Vision Center, and her husband, Andy Hahn, designer and artist. (andyhahnstudio.com) Together they balance their passions for quality and accurate eyewear with style, fashion and everything trendy.

About Contemporary Vision Center
Healthcare has lost the word “care” in most instances, but not at Contemporary Vision Center. Guided by Dr. Hahn’s passion and unwavering standards of care and service, Contemporary Vision Center is reinventing eyecare in St. Louis. Founded in 2010, Contemporary Vision Center, combined with, co-owner, Andy Hahn’s since of style and brand, is becoming a popular destination for fashion seekers as well as people just fed up with bad service elsewhere.

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Eye Doctor and a Designer Launch Ochiwear.com Offering Fashion Sunglasses and Prescription Eye Glasses From $99

St. Louis – March 5, 2012 – Founders, Dr. Traci Hahn and designer/artist, Andy Hahn, combined their passions for better eyecare and fashion when opening their eyecare boutique Contemporary Vision Center one year ago. Now, launching Ochiwear, they have their sights on infusing their unique style while improving quality and accuracy of online prescription eye glasses across the nation. “Together, we are able to express our point-of-views in a unique way, with my focus on quality and Andy’s focus on fashion, our customers get an experience they won’t find anywhere else,” says Dr. Traci Hahn.

With complete pairs starting at $99, consumers find a great stylish pair of glasses without breaking the bank and from an online source they can trust. Plus, with designer brands like Kate Spade, Banana Republic, Tommy Hilfiger, Hugo Boss, Juicy Couture and more, trend setters and fashionistas alike will have a great time browsing for a new pair … or two.

Ochiwear was founded by two ambitions and focused individuals, Dr. Traci Hahn, owner and optometrist at Contemporary Vision Center, and her husband, Andy Hahn, designer and artist. Together they balance their passions for quality and accurate eyewear with style, fashion and everything trendy.

Accuracy of Online Eyewear, Historic Issues, Huge Opportunities

Online prescription eyewear is not a new concept, but it has been gaining popularity, especially with younger consumers who are used to buying everything online. Unfortunately, being mostly unregulated, many companies have entered the online eyewear market without the proper professional background that is needed in a specialty like prescription eyewear.

The results, per a study in 2011, were clear inaccuracies. That study, published by the Journal of the American Optometric Association, concluded that, “Nearly half of prescription spectacles delivered directly by online vendors did not meet either the optical requirements of the patient's visual needs or the physical requirements for the patient's safety.” Dr. Traci Hahn saw this as an opportunity for improving the online eyewear industry, by bringing her professional oversight and unwavering standards of care and service.

Their boutique is building a reputation for unique fashion eyewear in St. Louis, with eye glasses brands like Gucci, Dior, Fendi and Hackett London. Online with ochiwear.com, they are aiming at a broad selection of fashion and designer glasses and sunglasses with a large core of value priced, yet stylish, frames. With affordable lens options, complete pairs start at just $99, with FREE shipping and returns. Plus, they donate a portion of every online sale to a charity of the customers’ choice.

About Contemporary Vision Center

Healthcare has lost the word “care” in most instances, but not at Contemporary Vision Center. Guided by Dr. Hahn’s passion and unwavering standards of care and service, Contemporary Vision Center is reinventing eyecare in St. Louis. Founded in 2010, Contemporary Vision Center, combined with, co-owner, Andy Hahn’s since of style and brand, is becoming a popular destination for fashion seekers as well as people just fed up with bad service elsewhere.

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New Online Prescription Eyeglasses Site Aims at Redefining
Accuracy, Style and Quality for the Online Eyewear Industry.

St. Louis – March 1, 2012 – Just one year after opening its eyecare boutique in St. Louis, Missouri,  Contemporary Vision Center launches ochiwear.com, an online retail prescription glasses website aimed at redefining accuracy, style and quality for the online eyewear industry.

Founders, Dr. Traci Hahn and designer/artist, Andy Hahn, combined their passions for better eyecare and fashion when opening Contemporary Vision Center. Now with Ochiwear, they have their sights on improving quality and accuracy of online prescription eyeglasses. “We always knew we could provide better eyecare to St. Louis if we just focused everything towards putting the patient first,” says Dr. Traci Hahn. Andy Hahn adds, “With the launch of Ochiwear, we have the opportunity to provide that same quality and customer-focused approach to everyone in the U.S.”

Accuracy of Online Eyewear, Historic Issues, Huge Opportunities

Online prescription eyewear is not a new concept, but it has been gaining popularity, especially with younger consumers who are used to buying everything online. Unfortunately, being mostly unregulated, many companies have entered the online eyewear market without the proper professional background that is needed in a specialty like prescription eyewear.

The results, per a study in 2011, were clear inaccuracies. That study, published by the Journal of the American Optometric Association, concluded that, “Nearly half of prescription spectacles delivered directly by online vendors did not meet either the optical requirements of the patient's visual needs or the physical requirements for the patient's safety.” Dr. Traci Hahn saw this as an opportunity for improving the online eyewear industry, by bringing her professional oversight and unwavering standards of care and service.

Their boutique is building a reputation for unique fashion eyewear in St. Louis, with eye glasses brands like Gucci, Dior, Fendi and Hackett London. Online with ochiwear.com, they are aiming at a broad selection of fashion and designer eyewear with a large core of value priced, yet stylish, frames. With affordable lens options, complete pairs start at just $99, with FREE shipping and returns. Plus, they donate a portion of every online sale to a charity of the customers’ choice.

About Ochiwear

You expect value online, but at ochiwear.com you get value along with their unique twist of style and professional quality -- something that consumers won’t find at most of the online prescription eyewear sites.

With complete pairs starting at $99, consumers find a great stylish pair of glasses without breaking the bank and from an online source they can trust. Plus, with designer brands like Kate Spade, Banana Republic, Tommy Hilfiger, Hugo Boss, Juicy Couture and more, trend setters and fashionistas alike will have a great time browsing for a new pair … or two.

Ochiwear was founded by two ambitions and focused individuals, Dr. Traci Hahn, owner and optometrist at Contemporary Vision Center, and her husband, Andy Hahn, designer and artist. Together they balance their passions for quality and accurate eyewear with style, fashion and everything trendy.

About Contemporary Vision Center

Healthcare has lost the word “care” in most instances, but not at Contemporary Vision Center. Guided by Dr. Hahn’s passion and unwavering standards of care and service, Contemporary Vision Center is reinventing eyecare in St. Louis. Founded in 2010, Contemporary Vision Center, combined with, co-owner, Andy Hahn’s since of style and brand, is becoming a popular destination for fashion seekers as well as people just fed up with bad service elsewhere.

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